Sunday, July 23, 2006
Guys are not that simple… hello???
COFFEE MAKER.
Dots… Dorts of all dorts… I nearly fall off the chair when I saw this. Well done, whoever the advertising manager is. Come on… I admit that most guys are simple, but definitely more complicated than that can? You wanna sell beer to us guyz, you find gorgeous ladies. Wanna sell cars, you find bikini babes. Want guyz to come to your pub? No problem, the answer is to find bikini babes and dance on the dance floor. Now wanna sell coffee maker? Yes, you guessed it, use a lady appearing to enjoy the process of necking as the advertising picture for the coffee maker. Same tactic applied to market different products. Where is the creativity? What is the logic?
As I was discussing with my colleague, we came out with some possible logics.
1. Women are coffee makers, kids are coffee.
2. Coffee makers are like women, Men generally long for them.
Neither of the logics seems to explain that. Perhaps my mind is too small to be able to conceive the logic behind it…
Is it by any chance that the coffee maker shown in the pic is has a metallic tube (see red circle) squirting white foam in the coffee cup done deliberately?
Thanks. Whoever the advertising manager is. You made my imagination run wild. As I have always told students. Einstein said, “Imagination is more important than knowledge. For knowledge builds on what we can understand, and imagination builds on what we cannot understand”
I cannot understand…
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